Course details

This course is the first of two general English courses for Humanities and Management students. It focuses on developing students’ basic English language skills — listening, speaking, reading, and writing — according to their current proficiency level. The course begins at the Beginner Level (A0) of the Common European Framework of Reference (CEFR), and by the end, students are expected to reach the end of the same level. It emphasizes everyday communication, familiar contexts, and the ability to express basic personal needs clearly and appropriately..

Course details

This course introduces students to the regulations and legal frameworks governing the tourism sector in Saudi Arabia. It covers the laws and legislation related to various tourism activities, including travel and tourism services, tourist facilities, hospitality establishments, and tour guiding. The course also examines violations and penalties associated with these activities and provides analysis of relevant legal provisions. It enables students to develop a thorough understanding of the regulatory framework of the tourism industry and enhances their ability to comply with professional standards and interact effectively with regulatory authorities..

Course details

This course introduces students to the concepts of travel and tourism and their development throughout history, emphasizing the foundations of the modern tourism industry. It covers key definitions and classifications of tourism as per the World Tourism Organization (UNWTO), as well as an overview of organizations and institutions in tourism and aviation. The course also explores the classification of tourism companies, their operations, workforce roles, and ethical and professional aspects of the field, along with the importance of safety, security, and customer service in tourism..

Course details

This course aims to develop students’ listening and speaking skills in English, particularly for use in travel and tourism contexts. It focuses on vocabulary and expressions used in real-life tourism situations such as arrivals, hotel booking, dining, guided tours, business travel, and providing information to tourists. The course enhances pronunciation, comprehension of basic and intermediate conversations in professional contexts, and accurate use of essential grammatical structures..

Course details

This course aims to develop students’ reading skills within the context of travel and tourism through authentic texts related to the tourism industry. Topics include travel, accommodation, dining, entertainment, tourism marketing, tourist motivation, and work in travel and airline companies. The course enhances reading comprehension, text analysis, and the use of tourism-related vocabulary in practical situations. It also focuses on critical reading and the use of specialized dictionaries to understand new terminology..

Course details

This course aims to develop students’ English writing skills within the context of travel and tourism through practical exercises that enable them to write clear and simple texts for various tourism-related situations such as forms, letters, schedules, and service descriptions. It focuses on enhancing the use of appropriate tourism vocabulary, correct grammar, and common expressions used in the travel and tourism sector. The course aims to enable students to communicate effectively in written form with clients and tourism companies..

Course details

This course is the second of two general English courses for Humanities and Management students. It aims to further develop learners’ English language skills — listening, speaking, reading, and writing — building upon the level previously achieved. The course begins at the beginning of A1 level of the Common European Framework of Reference (CEFR) and by the end, students are expected to reach the end of A1 level. It focuses on improving communication in daily and professional situations, enhancing vocabulary use, and applying grammatical structures in practical contexts..

Course details

This course introduces the modern management concepts applied in the tourism and hospitality industry, focusing on major business trends and management approaches. It covers fundamental concepts of tourism business administration, including planning, leadership, and control within tourism organizations, as well as executive and leadership skills required for success in the tourism and hospitality sectors. The course aims to enable students to understand the principles of effective management in the tourism workplace and handle administrative challenges in tourism and hotel establishments..

Course details

This course aims to equip students with the knowledge and skills necessary to understand and manage the core operations of organizations and companies engaged in Hajj and Umrah services — from the pilgrims’ journey start to their return home. It covers the fundamentals of operations management in this vital sector, including the service lifecycle, design and development of Hajj and Umrah products and services, and the role of various institutions in organizing and supervising operations. The course also introduces modern concepts in operations management and their applications to the Hajj and Umrah sector, such as total quality management and supply chain coordination..

Course details

This course introduces students to the importance of the tourist guide’s role, ethical and professional qualities, and the skills necessary for effective tour guiding. It emphasizes the significance of tour guiding in promoting heritage, historical, and natural tourist sites, the different types of tour guides, and the relevant laws and regulations governing the profession in Saudi Arabia. The course also covers essential communication skills that help guides create a positive impression on tourists and provides an overview of the process of obtaining an official tour guiding license..

Course details

This course aims to introduce students to the main archaeological and heritage sites in the Kingdom of Saudi Arabia, which emerged from ancient civilizations that developed across the region and contributed to shaping the Kingdom’s cultural identity. It emphasizes the importance of cultural tourism and its role in preserving national heritage, recognizing museums and their contribution to tourism development, as well as studying archaeological environments and their significance in attracting visitors..

Course details

This course aims to equip students with fundamental skills in designing and managing various types of tourism programs according to modern industry standards. It covers the identification, preparation, pricing, and implementation of tourism programs, as well as the management of bookings and related services. The course also includes the organization of tourism events and festivals within Saudi Arabia and the role of relevant authorities in developing tourism products. Practical applications focus on designing comprehensive tourism programs that ensure quality, safety, and environmental sustainability..

Course details

This course introduces students to the fundamentals of establishing and managing travel and tourism agencies, their types, organizational structures, and the services they provide. It also covers the roles and responsibilities of travel agency employees, the procedures for obtaining necessary licenses, and the essential qualifications for working in this field. The course further discusses the regulations governing travel agencies in Saudi Arabia and provides an overview of international tourism organizations such as the World Tourism Organization (UNWTO) and the International Air Transport Association (IATA)..

Course details

This is an English for Specific Purposes course for Management students. It focuses on developing the learners’ English language skills through contextualized materials relevant to their professional field. Learners will have the opportunity to enhance the four language skills — listening, speaking, reading, and writing — and acquire the terminology and style used in management and business contexts. The course starts at the beginning of A2 level of the Common European Framework of Reference (CEFR) and by the end, learners are expected to achieve the end of A2 level..

Course details

This course covers the theoretical and practical foundations of tourism transport management, including various modes and means of transportation and their role in supporting and enhancing domestic and international tourism. It aims to familiarize students with the importance of tourism transportation in connecting destinations and improving the tourist experience, as well as the regulations governing the tourism transport sector in Saudi Arabia. The course also addresses operational processes and services such as air, land, and sea transport, along with booking, shipping, and clearance management, emphasizing service quality and safety standards..

Course details

This course aims to introduce students to the principles of etiquette, politeness, and hospitality management. It covers the study of official and social protocol rules in receptions and events, as well as the organization and management of hospitality services during various ceremonies and banquets. The course also focuses on developing students’ interpersonal skills in dealing with guests from different official and social ranks, emphasizing adherence to international standards of protocol and etiquette in national and tourism-related occasions..

Course details

This course aims to provide students with the practical skills required to work in travel and tourism institutions through on-site training in real professional environments such as travel agencies or tourism-related organizations. The training includes understanding the administrative, organizational, and marketing activities of travel agencies and participation in daily operations under academic and professional supervision. It enables students to apply theoretical concepts learned in the program to real-world situations, enhancing their professional competencies and communication skills in customer interaction..

Course details

This course introduces students to the different types of events, conferences, and specialized exhibitions, along with their trends and characteristics. It provides practical skills in planning, managing, and organizing events and celebrations, including preparation of appropriate decorations, materials, and catering requirements for each occasion. The course also covers the management of staff and supporting workers, organization of food and beverage services, and security planning for events. It emphasizes practical aspects of event management within the tourism context to enhance students’ professional experience..

Course details

This course covers the fundamental concepts of accounting operations in travel and tourism agencies, including the preparation of financial statements to determine profits or losses and understand the agency’s financial position. It also covers the accounting system used in travel agencies, financial reports related to air ticket sales and cargo services, inventory adjustments, and the preparation and analysis of financial statements. The course aims to equip students with the accounting skills necessary to efficiently manage financial operations in travel agencies..

Course details

This course provides a detailed explanation of the concept and importance of guest and customer service. It aims to develop effective communication skills and the ability to build long-term relationships with clients. The course focuses on applying and analyzing strategies for excellent customer service, equipping students with the foundations of quality service. It also covers dealing with angry customers, managing time and stress, and developing persuasion and motivation skills to deliver an exceptional guest experience..

Course details

This course introduces students to the concept and importance of tourism statistics as a fundamental tool for planning and decision-making in the tourism sector. It covers the basic concepts of statistics, including data collection, organization, analysis, and presentation, with practical applications using the SPSS software for analyzing tourism data. The course includes topics such as descriptive statistics, measures of central tendency and dispersion, correlation coefficients, average stay and tourist expenditure, as well as international recommendations related to tourism statistics..

Course details

This course aims to provide students with advanced practical experience in real-world environments within travel and tourism agencies or related institutions. The training focuses on performing actual administrative and operational tasks such as booking management, public relations, tourism marketing, and customer service. It helps students refine their skills in problem-solving, professional communication, and applying theoretical knowledge to practical situations. The course also develops professional responsibility, discipline, and adherence to quality standards within the tourism work environment..

Course details

The primary goal of this course is to develop essential communication and language skills needed in tourism contexts. It aims to improve students’ speaking, listening, reading, and writing abilities for tourism purposes, with emphasis on tourism-specific vocabulary and expressions. Students will practice using English in real-life tourism situations such as travel offices, hotels, and airports. The course also trains students to write tourism-related letters, reports, and advertisements in English, enabling them to communicate effectively in professional tourism settings..

Course details

This course introduces students to the fundamentals of French language used in tourism and travel, focusing on vocabulary and expressions commonly employed when interacting with French-speaking tourists. It covers practical communication situations such as greetings, providing information, organizing tours, and handling reservations and inquiries. The course aims to enable students to communicate simply and effectively in professional tourism and hospitality contexts through applied language practice..